JOB MAIN PURPOSE:

To collaborate with the Sr. Product Manager to develop the overall plans/programs, turn back to growth for Foundation portfolio (New  products) within the Women’s Healthcare  to effectively contribute to the achievement of the Foundation business and company objectives.

YOUR ROLE & RESPONSIBILITIES:

• Assist the Senior Product Managers in preparing and executing launch plans for new women’s health products, ensuring timely delivery of launch milestones.
• Deploy Brand strategy to develop a successful WHC Brand activation Plan which utilizing insights gained from customer and patient segmentation, environment, competitors and existing lifecycle management for provinces expansion & self-pay acceleration project.
• Foster well-collaboration with cross-functional internal and external resources to develop the overall plans/programs and execution for WHC business growth to the achievement of the brand and company objectives, following model of Product Team with DSO behaviors.
• Being proactive member in building annual WHC Brand Plan and converting into a strong actionable operational plan with clear goals, actions, accountabilities and measure across the cross-functional team which complies with Bayer SOP and ethical standards.
• Proactively acquire a deep understanding of the external environment (healthcare system, policies and reforms) to anticipate future trends and formulate a strategic view of market, competition and products erosion in short term and long term
• Define clear personal goals, actions, accountabilities and measures aligning enterprise focus and ensure business performance of portfolios in charge.
• Monitor and manage marketing activities within budget allocation following principle beyond budgeting.

YOUR KEYS SKILLS & QUALIFICATIONS:

• Bachelor in health/ science/ Pharmaceutical or Medical disciplines.
• Healthcare experience in multinational companies  within the Women’s Healthcare Therapeutic Area.
• 1-2 years of experience in marketing for ETC brands.
• Effective verbal and written communication skills in both English and Vietnamese.
• Experience in project lead and implementing execution plans.