At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
(Sr) Product Manager, Centargo
YOUR TASKS AND RESPONSIBILITIES
- New product launch plan and promotional activities.
- Create and recommend a clearly defined Long-term product and marketing strategies (3 – 5 years) for consumables to achieving overall business objectives.
- Analyze market trends, customer insight, competition and policies' impacts to define business opportunities and recommend strategy changes when necessary based on the analysis and feedback;
- Define, implement and evaluate the Annual Market Plan with details of Marketing Activities, Sales Target and Expense. Manage and control approved annual P&L budget;
- Product life cycle management of responsible product/portfolio. Develop pricing structure. 5.Provide marketing/training support to the business team (sales, technical/clinical support and distributors).
- Work closely with other internal teams i.e. regulatory and supply chain, etc. to drive cross function collaboration and leverage cross functional resources;
WHO YOU ARE
- Bachelor’s degree and above with medical related majors
- More than 6 years’ experience in sales and marketing management in consumables. New consumables launch experience is preferred.
- Consumables related skill and experience in market access, buying process, pricing and related commercial policies, etc.
- Strong strategic initiative.
- Marketing related competencies
- Good oral and written English
该职位负责CT高压注射系统重磅新品Centargo的上市以及耗材产品组合的策略制定和推广,要求候选人在设备、耗材领域有市场和销售管理经验,主导过新产品上市,影像相关尤佳。
YOUR APPLICATION
If your background and personal experience fit this profile, please send us your complete application at www.career.bayer.cn If you have any recommendations, please kindly send mail to cnreferral@bayer.com
Location:
China : ShangHai : ShangHai
Division:
Pharmaceuticals
Reference Code:
823351
Job Segment:
Supply Chain Manager, Senior Product Manager, PLM, Marketing Manager, Supply Chain, Operations, Management, Marketing